Multimedia students will create original films and social media marketing campaigns to promote the Spartan East Side Promise and CTE Pathways. The class will be divided into 8 separate mini-marketing agencies. Students compete for awards in multiple categories, from script development to sound balance.
Ideation
Scriptwriting
Storyboarding
Filming
Editing
Posting on Social
Program Kick-Off
and Scriptwriting
Group Storyboarding
and Filming
Filming and
Post Production
Post Production and
Social Media Scheduling
Prepare for The Pitch
Award CeremonyStudents will highlight how the Spartan East Side Promise works and inspire viewers to learn more. By the end of the video, viewers should have a good idea how to use the program to get into San Jose State University and will know next steps to take.
Students must follow Eastside branding guidelines.
Students will focus on bringing one of the CTE Pathways to life. Whether you dove into construction or car maintenance, by the end of the video viewers will feel excited by what this program offers and eager to enroll.
Students must meet all deadlines to be considered.
Students will compete in the following categories:
Your video is so popular, it nearly broke the internet with all those likes!
Crystal-clear audio that enhances the story—without any sudden volume jumps or screeches. Perfectly balanced for headphone users to enjoy safely!
Seamless transitions, sharp composition, and smooth flow—your editing takes viewers on a cinematic journey.
A powerful, captivating story with unexpected twists that keeps the audience engaged and wanting more!